Tag «Profit»

Pressing the reset button on Business

As I’ve mentioned before, I just don’t buy the fallacy that profit is the sole driving force of great businesses.  If you are a business owner (like I am), then it’s easy to understand why profit is such a motivation; profitable companies frequently equate to wealthy owners (though they don’t have to).  In my own case …

The measure of Success

How do you measure success? In the business world there’s a misplaced obsession with two metrics – turnover and profit.  Running your business within these parameters would be like choosing your life partner based only on eye colour and height – I suppose it’s a start, but you would be missing out on so much …